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Skims Officially Launches a Mens Shop and Restocks Its Best-Selling Underwear, T-Shirts and Sweats

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It’s official: Skims now has a dedicated Mens Shop. After the success of Kardashian’s foray into menswear — including a February 2024 partnership with Usher — the brand restocks customer favorites and launches new styles and colors.

The announcement was made in a recent Instagram post, captioned: “Guys, we heard you loud and clear: we’re bringing back our best-selling underwear and dropping new Terry sweats in our first Mens Shop, opening Wednesday at 9AM PT / 12PM ET.” It’s accompanied by a campaign video, featuring professional models and influencers alongside stagehands, skateboarders, security guards and entrepreneurs. One famous face is fitness influencer Steven Kelly, who modeled for the brand once before.

The new Mens Shop houses underwear, socks and loungewear essentials, including tees and tanks, hoodies and sweatshirts, sweatpants and shorts and ridiculously comfortable cotton and sateen pajamas. This includes a brand-new collection of terry sweats made from mid-weight cotton. You can also bundle and save on boxers, briefs, socks, tanks and t-shirts.

Shop a few of our top picks below in addition to the restocked Nipple Push-Up Bra that went viral last fall. And check out the full Mens Shop here.

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